Creative Direction | UX/UI | Product UX Design | Interaction Design | Real-Time Data Visualization | Social Content Aggregation UX | Dashboard Design | Information Architecture | Prototyping | User Research | Usability Testing | Cross-Functional Collaboration
Tagboard is the world’s leading audience experience and cloud production platform, used by thousands of brands, sporting teams, and media companies to create and distribute interactive stories. I was asked to come in and help design screens for their first Storyteller series where they talked to industry leaders about what they do and how they use Tagboard's platform to do that. 
I started by creating interfaces for interviews that could handle 3-6 people while still having room for copy placement. The look needed to feel fresh and push the boundaries of Tagboards Cloud Graphics app.
Backgrounds were designed to support depth and contrast, allowing foreground content to visually rise and remain the clear focal point.
Through hands-on experimentation, I explored how video windows and text elements could be layered and composed to feel intentional and dimensional—evolving the design away from flat color fills toward a more dynamic, broadcast-ready system.
I extended this exploration across additional pages to validate consistency in look and feel throughout the experience. The examples below show the designs as they appeared live during broadcast, captured directly from production.
